Culture: Music / Global
All hands on decks
In an ever-changing music industry, flexibility is just as valuable as keeping to the beat. We meet the teams behind three businesses giving the sector a new sound, from a platform that brings artists and fans together to a company at the forefront of the record revolution.
HOW TO START A MUSIC FESTIVAL
Pinkfish Music & Arts Festival
Malaysia
Before Kuala Lumpur-based entrepreneur Kesavan “KC” Purusotman co-founded Pinkfish with Rohit Rampal, his childhood friend and business partner, the duo had spent more than 15 years organising music events and concerts. “There was a demand for live music after the coronavirus restrictions were lifted so we decided to realise our dream of putting on a music festival,” says Purusotman.
The inaugural edition of the Pinkfish Music & Arts Festival in April 2023 featured international and…